When It Comes to Email Marketing, Email List Validation is Essential
It seems like every day there is a new way of communicating—with everything from chat bots to snaps, to boomerangs and more—but one form is definitely here to stay…and that is email. For over a decade, email is one of the highest ROI generating channels for marketers and is a must-have for every marketing strategy. That is why, it is so important that marketers take the right approach, especially when it comes to email validation. Some marketers might think there’s…